Cheez-It is running a diner inspired by its popular snack cracker, the Cheez-In Diner, in New York state for a short time. It opened its doors Monday.
Cheez-It is running a diner inspired by its popular snack cracker in New York state for one week. The eatery, called the Cheez-In Diner, opened its doors Monday in Woodstock, according to the Kellanova-owned brand. It will close after Sunday. Cheez-It said the diner is making "Americana classics, each with an absurdly cheezy twist," during its weeklong stint.
The brand has been under Kellanova’s umbrella since Kellogg Company split into two entities late last year. The other, which consists of Kellogg’s North American cereal business, is WK Kellogg Co. Kellanova’s market capitalization hovered around $21.16 billion as of Wednesday.
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