Apple starts a new promotion for its mobile payment service telling consumers to 'Pay the Apple Way.'
has indeed started to promote Apple Pay using a tagline that was one of those seen with a hashtag on X: #PayTheAppleWay. For the tech giant, it is a volume business; Apple gets .15% of the value of each transaction that is paid using Apple Pay. So for every $100 invoice paid by Apple Pay, the company gets 15 cents.
Most retail stores do accept Apple Pay, and Android users can use Google Pay or Samsung Pay if they own a Galaxy device. But since it is Apple promoting its mobile payment service, let's focus on Apple Pay. The company has produced two 30-second spots and two 15-second spots to promote Apple Pay. The next 30-second spot for Apple Pay is called"Captcha" which is the test that all of us have been put through to prove that we are human and not a robot. Sometimes it involves clicking on a small square, other times we have to click on the three squares out of nine that show a railroad crossing, a bridge, a car, etc. By the way, Captcha is owned by Google.
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