.Chanel captured the most attention on Instagram during fashion month, according to a study from Heuritech.
PARIS — Chanel captured the most attention on Instagram during fashion month, according to a study from Heuritech.
When it came to designers, however, the results were different. J.W. Anderson topped the list, followed by Nicolas Ghesquière, Marc Jacobs , Maria Grazia Chiuri, Dries Van Noten, Olivier Rousteing, Riccardo Tisci and Virginie Viard. Linen is on the rise compared to last year, often in natural colors like beige, white and pastels. While it is often seen in matching sets, tops and dresses are the most-represented pieces for the material. Cable knits are prevalent, used for edgier looks as well as more mainstream styles. All-beige looks were also very present on the catwalks and in the streets.
Metallic looks could be the next hit for edgier consumers, and feathers, a recent runway theme, could resonate with contemporary consumers next summer.
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