Luxury players are synchronizing their timepieces.
“This integration and openness mark an important step in the foundation’s desire to support the watchmaking industry as a whole, with all the stakeholders,” the organization stated. “The integration of these new members will undoubtedly allow WWGF to make watchmaking shine even more intensely around the world.”
All three companies have historically exhibited at the Swiss event since it launched in 2022, but their joining the organization, founded in 2022 after the success ofand Wonders Geneva’s inaugural event, signals a growing appetite for collaboration on the part of the world’s makers of high-end timepieces.assumed the newly created transversal role of chief executive officer of LVMH Watches, in charge of Hublot, Tag Heuer and Zenith.
Watches and Wonders Geneva has become the dominant moment on the calendar for the luxury watchmaking category for unveiling products since the pandemic, turning Geneva into a hub for the industry for a week of events both within the show space and throughout the city. On Tuesday, the organization also revealed a reshuffle of its executive board, which works on a rotational basis. Effective July 1, Cyrille Vigneron, president and CEO of Cartier, will take over the role of chairman of the foundation from Rolex CEO Jean-Frédéric Dufour, who held the role for two years. Vigneron also becomes treasurer of the organization.gathered a record 54 exhibiting brands and 49,000 visitors.
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