The revamped 'CBS Evening News' with Maurice DuBois and John Dickerson saw a 14% increase in viewership compared to Norah O'Donnell's average, but industry insiders believe the boost is likely temporary.
The recently revamped 'CBS Evening News' saw a notable increase in viewership for its first broadcast following the departure of anchor Norah O'Donnell. However, media industry experts anticipate this surge in audience attention to be short-lived, characterizing the new anchor team as 'stodgy.' A seasoned TV producer, speaking to The Post, remarked, 'No one tuned into the 'Evening News' to watch Norah because she wasn't a ratings winner. People were curious and sampling the show.
' This sentiment was echoed by another network insider who opined, 'John Dickerson and Maurice DuBois are the poor man's David Muir and Lester Holt,' drawing a comparison to the evening news anchors at ABC and NBC, respectively. The first source added, 'They look like 'The Odd Couple' but the difference is 'The Odd Couple' had chemistry.' Another network insider, describing the debut as 'uninspiring,' noted that it would become clearer by Friday whether the program could retain viewers. This initial bump in ratings, though modest, is a challenging feat in the current television news landscape. When CBS appointed Katie Couric as anchor of the 'Evening News,' the show experienced a similar surge, albeit within a different media environment. Television viewership habits have evolved significantly, with the rise of streaming and digital platforms diminishing the prominence of nightly newscasts. Nonetheless, CBS News president Wendy McMahon, a former ABC local TV news executive, and '60 Minutes' executive producer Bill Owens are hopeful that the revamped 'CBS Evening News,' emphasizing in-depth reporting, can capture and sustain viewer interest. The program's first two broadcasts featured segments on the war in Gaza's impact on Hamas recruitment, an exploration of a terminally ill patient's decision to seek medical aid in dying, and a report on the Immigration and Customs Enforcement agency's preparations for raids in New York City. While some experts predict that viewers might be overwhelmed by the volume of investigative reporting within a 30-minute format, others have raised concerns about the production's technical aspects, such as the single camera used for two anchors, which appears 'amateurish,' and the set's 'too dark' aesthetic
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