Dabl, an ad-supported, multi-platform lifestyle network launched last September by CBS Television Distribution, is now cleared in 90% of the U.S., the company said Tuesday. In delivering the status…
airing on the digital spectrum of television stations , it also recently added cable distribution with Altice USA. The multicast space in general has surged in value in recent years, growing from a fringe realm that was created by the transition to HD TV a generation ago into a more robust business throwing off hundreds of millions in revenue.
“We are thrilled with the growth we have seen in Dabl in just four months,” said Steve LoCascio, Chief Operating Officer of CBS Television Distribution. “It’s been a value add to our station partners, giving them quality content for their digital channels, and been embraced by the advertising community as a way to reach viewers interested in lifestyle content.” will start airing on Dabl later this year.
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