Can the TikTok generation save Doctor Who?
Ncuti Gatwa is the first black actor to take on the leading role as the 14th incarnation of BBC's Doctor Who. 29-year-old will become the Time Lord on the popular BBC show in 2023 - but will appear on show in 2022.
Ratings on show have dropped from 10m peak to under 4m in the past decade with Russell T Davies returning. Ncuti, star of acclaimed Sex Education, has almost 3m Instagram followers and 100m views in TikTok. Brand experts hail decision to have first black doctor and attempt to woo young people to save ailing brand
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