Breakfast is the most important meal of the day — and now apparently night, too.
. “That being said, an occasional sweet snack at nighttime is probably not something you need to worry about.”
Still, cereal company Post promotes it as a “nutrient dense” nightstand snack for winding down to “support a sleep routine.” “Consumers are looking to embrace acts of self-care, particularly as it related to bedtime routines and we believe a relaxing bedtime routine is key to a good night’s sleep,” Logan Sohn, senior brand manager at Post, said in a statement.
The Sweet Dreams cereal is said to be “nutrient dense” and has soothing tasting notes of chamomile and lavender.There’s clearly a market for sleepless eaters — insomnia is a common condition worldwide with the Cleveland Clinic noting that around one in three adults suffer from symptoms.such as bananas, cherries, tomatoes, walnuts or oats, all of which contain melatonin, the naturally occurring hormone in the body that regulates sleep.
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