‘Buy Your Mom an IPhone': Texting Experience With Android Phones Is a Low Priority for Apple, Tim Cook Says

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‘Buy Your Mom an IPhone': Texting Experience With Android Phones Is a Low Priority for Apple, Tim Cook Says
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Cook was joined by former Apple head designer Jony Ive and Laurene Powell Jobs.

. iPhone owners are asked before sharing a unique device identification number with apps when they boot up — and most iPhone owners choose not to, preventing online advertisers from accurately tracking the performance of their ads.

Cook elaborated that Apple follows stricter rules than advertisers and defended the company's search ads.

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