Burberry has appointed Jonathan Manley as its new president of global operations, bringing extensive experience in the luxury fashion industry. Manley's appointment comes at a time when the brand is experiencing a period of growth and recovery.
Fisanotti's vast department encompasses merchandising, product, marketing, communications, and visual merchandising. It is widely believed that Manley will primarily be based in Paris, overseeing global operations .
Manley joins Burberry after spending the last five years guiding the British company through significant challenges, including the COVID-19 pandemic, Brexit, the post-pandemic downturn in luxury goods sales, and the transition from Riccardo Tisci to Daniel Lee, the current chief creative officer. Prior to Burberry, Manley served as executive vice president of influence marketing and communications at Calvin Klein in New York, starting in 2015. Before that, he held the position of senior vice president, communications at Giorgio Armani for nine years, working in both New York and Milan. Manley's appointment at Burberry comes at a time when the luxury sector is showing signs of recovery, with brands like Moncler experiencing strong growth. According to a recent report by Bernstein, Moncler demonstrated a significant performance on social media in the fourth quarter of 2024, a trend that the firm believes correlates with brands' financial performance. Moncler climbed six positions to rank fourth in Bernstein's rankings, fueled by robust YouTube subscriber growth attributed to its successful marketing strategies.In a separate report, Barclays predicts flat growth for Moncler in the fourth quarter compared to a 2 percent decline projected for the overall luxury sector. The move highlights the brand's resilience and ability to navigate the evolving market dynamics. Meanwhile, the appointment of Manley as Burberry's president of global operations signals the brand's strategic focus on international expansion and strengthening its global presence.
Burberry Jonathan Manley Luxury Fashion Global Operations Appointment
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