'BTW Dog Movies Do Really Well': How Strays Producer Pitched R-Rated Dog Movie With Slideshow

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'BTW Dog Movies Do Really Well': How Strays Producer Pitched R-Rated Dog Movie With Slideshow
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Strays stars Will Ferrell as a stray dog.

Summary SCREENRANT VIDEO OF THE DAY SCROLL TO CONTINUE WITH CONTENT Strays was originally pitched with a slide show. The R-rated comedy, which stars Will Ferrell, Jamie Foxx, Isla Fisher, Randall Park, Brett Gelman, and Will Forte, premiered in theaters on August 18. It follows the abandoned dog Reggie falling in with a rowdy group of strays and exploring sex and drugs while on a journey to exact violent revenge on his owner Doug .

It’s always a challenge to get a "yes." It’s a hard job and there’s a reason why people lean back on things that are pre-branded. But when I look back at the projects we greenlit that had the most success — whether it’s ‘John Wick’ or ‘Twilight’ — the ones that worked best were often the riskiest.

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