BTS will return with a new single soon in August, with an upcoming song holding a special meaning, ahead of a new album.
... [+]BTS is gearing up to return with new music soon with an upcoming song holding a special meaning.
While speaking to fans during an unannounced V Live audio livestream, the seven members unexpectedly announced their plans to release a new English single next month ahead of a new album. The new digital single will be released on Korean and international streaming sites on Friday, August 21. According to the conversation between the seven members during their livestream, they felt the “upbeat” single could offer a “breakthrough” and good energy to those around the world who are affected by the current situation—referring to the ongoing global coronavirus pandemic. Member V shared that the demo track was originally in English and the band themselves felt the lyrics “sounded perfect” as is, marking what very well could be the first time the full group performs on an all-English track.
No doubt that an accessible and fun summer song could help BTS accomplish even more new goals. Going for a track in English could lead to additional opportunities at more traditional platforms like radio and television. As well, having BTS’ ARMY fanbase focusing their energy on one single—versus an entire album as has been the standard for most BTS releases— could see the track hit incredible new highs.
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