Today, London\u2019s beloved outlet for cutting-edge fashion, Browns, debuts the launch of its beauty department, which will span skincare, makeup, hair, fragrance, and men\u2019s grooming products.\u00a0\nWhat\u2019s in store for Browns Beauty\u00a0\nAt its core, what makes Browns Beauty exciting is its meticulous edit of products, each of which...
. The upcoming iterations will see Spanish skincare brand Natura Bisse offer treatments at the Brook Street store, with Sunday Riley treatments available at Browns East.
Browns East will also be the location for the brand’s ’Beauty Pod’ and ‘Beauty Studio’ where customers can shop, get treatments and hang out in the lounge space. ’We see fashion and beauty as inextricably entwined,’ says Buying Director, Ida Petersson. ‘As Browns continues our journey to constantly inspire and excite our customer, adding this category was the natural next step. The beauty space, like fashion, is a category that offers infinite room for playfulness, self-expression, and joy!’ §
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