Here's what we know -- and don't know -- about Broadway when it reopens on Sept. 14, 2021.
– all reopening in September, part of an anticipated 12-13 shows returning that month – appear solid based on a perusal of Ticketmaster.com; for evenings that aren't already sold out, it seems that the theaters aren't having trouble unloading the more expensive seats closer to the stage. When it comes to official Broadway productions in various markets across America, subscription sales are"stronger than they were before the pandemic" in many markets, according to St. Martin.
Naturally, some shows are considering a proactive role in goosing sales. Moreland, who is one of the producers of Keenan Scott II'sset to open at the Golden Theatre before the end of 2021, plans"discounted tickets to get people there and a great deal of incentives across the board," noting there's a"David and Goliath" element of opening a new play on Broadway post-pandemic as opposed to bringing back a beloved, blockbuster property.
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