Somebody get her a campaign.
Best Seller chart. As has often been the case in the illustrious artist’s storied career, the American public waits in eager anticipation of what she might do next. Another album, or even an Instagram post? Both are perfectly reasonable suggestions in their own right, but I’d like to throw in one of my own: can somebody get Britney a Mugler campaign?
The brand’s Spring Summer 2022 film best represents the shadow she casts over the Mugler rebrand. I doubt her Instagram was on Casey Cadwallader or TORSO’s moodboard, but I’m confident that is at least in conversation with it, even unwittingly. Thierry Mugler once said, “Sometimes I’m asked: ‘What is your definition of a powerful woman?’ And I say, ‘It’s a woman who’s truly free, who enjoys herself and who’s happy.’” Is there a more apt Mugler muse than the once caged pop star, broken free at last?Story by Justin Moran / Photography by An Le / Styling by Patti Wilson / Hair by Serena Radaelli / Makeup by Francesca Tolot
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