British fashion designer Mary Quant, credited with turning the miniskirt into a worldwide phenomenon, has died age 93, her family announced in a statement via the PA news agency.
Quant died peacefully at her home in Surrey, south of London, on Thursday morning, according to the statement.
Quant launched one of the first global super brands, shaping a new era in fashion. The miniskirt, named after the Mini Cooper, became a defining staple of the Swinging Sixties. Her clothes, as she made clear in Sadie Frost's 2021 documentary"Quant" about her life, were not meant for an elite of"stately ladies," but offered a colorful break from the stiff sartorial codes of the previous decade, including the polished style of Christian Dior's first collection,"the New Look."
And Quant's fashion empire stretched beyond the miniskirt, as she helped popularize other groundbreaking trends such as her very own Vidal Sassoon bob; the"Chelsea girl" coquettish aesthetic; Peter Pan collars; colorful tights, created to complement her bold and bright collections; her use of PVC for outerwear ; male knits repurposed as womens' sweater dresses; and dress pockets.
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