The Atlanta Braves have announced a new partnership with Gray Media to increase the availability of their games on local television. Fifteen regular season games will air on Gray's network of broadcast stations, reaching more than 15 million households across six states. Games will be broadcast on Peachtree TV Atlanta’s CW, Peachtree Sports Network, and select ABC, CBS, FOX, NBC, and CW affiliates. The agreement aims to provide fans with more options to watch Braves baseball.
Fifteen regular season games will air on these channels as part of the agreement. It has yet to be determined which games will be selected for this.According to the press release, the deal will increase the reach of the selected games, providing a new way for more than 15 million households to watch the Braves. Gray will carry the Braves in 24 markets across six states.
“We are thrilled to partner with Gray Media to offer our fans more opportunities to watch a simulcast of certain games and access our content all across the Southeast,” Atlanta Braves President & CEO Derek Schiller said. “This partnership makes Braves baseball even more accessible, allowing fans throughout Braves Country the ability to watch in a way that best suits them, whether that is on cable, local TV, or streaming.
According to the Braves press release, Gray is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reaches approximately 36% of US television households.
Atlanta Braves Gray Media Television Broadcast Local TV Sports Partnerships
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