The world's biggest yoghurt maker Danone and food packaging giant Tetra Pak are among companies leading a global scheme to reduce plastic waste, launched on Tuesday, as public concern rises over the environmental damage caused by rubbish. The 3R Initiative - also backed by Swiss food giant Nestle
BARCELONA, June 11 - The world's biggest yoghurt maker Danone and food packaging giant Tetra Pak are among companies leading a global scheme to reduce plastic waste, launched on Tuesday, as public concern rises over the environmental damage caused by rubbish.
Companies are trying to improve their environmental record, as consumers become increasingly aware of the damaging impact of plastic, with millions of tonnes of food packaging and bottles ending up in landfills and oceans each year. Evian has also pledged to make all its plastic bottles from 100% recycled plastic by 2025, up from 25% at present.
Projects that support recycling in developing countries will be vetted and registered and then issued with credits, according to the amount of plastic recovered or reused.
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