BMWs Ordered With Heated Seats And Other Luxury Options From Factory Won’t Need Subscription | Carscoops

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BMWs Ordered With Heated Seats And Other Luxury Options From Factory Won’t Need Subscription | Carscoops
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Equipment paid for at time of purchase will remain free for life of vehicle, even when it changes ownership

, explaining that any equipment ordered and paid for in full when the car was new will remain active and free to use for the life of the vehicle.

That clarification follows the news that in markets like South Korea and the UK buyers are now able to digitally “retrofit” options bythat grants access to equipment fitted to the car from the factory but not activated. Brits can visit the ConnectedDrive store on BMW’s website and activate kit like heated seats for £15 per month, or Drive Assistant Plus active cruise control for £35 per month.

Some of the equipment, like the heated seats, can be trialed for one month at no charge, after which time drivers have the option to go back to having a cold ass or sign up to pay monthly, pay for one or three years’ usage, or to permanently unlock the feature, which in the case of the butt warmers costs £350 . But BMW insists that any equipment already paid for when ordering the car will never be subjected to a subscription fee, even when the vehicle changes hands.

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