Donating blood will be as easy as sending a tweet or sharing a meme with your friends on Instagram.
Facebook has partnered with the South African National Blood Services in a bid to attract more blood donations during the pandemic.
South Africa is the first African country to have this kind of partnership with Facebook and it is in response to people staying at home to prevent the spread of Covid-19. Other countries include the US, Brazil, Bangladesh, India and Pakistan. Nunu Ntshingila, regional director for Facebook Africa, said: “We continue to remain committed to building safe and supportive communities on Facebook during these difficult times. We want to make it easy to connect people that want to donate with opportunities to give, while learning about the blood donation opportunities near them and inspiring action."
“On arrival, each donor’s temperature will be measured and needs to be under 37.5°C. Donors then complete a Covid-19 screening questionnaire, which includes screening for symptoms. Our travel deferral defers donors for 28 days if they have travelled outside South Africa. Staff have all been issued with personal protective equipment , such as face masks," she said.
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