Blizzard will raffle off a human-blood-infused PC if Diablo IV players donate 666 quarts

Blizzard has launched a month-long blood drive to celebrate the release of Diablo IV's second season, Season of Blood. There will be three tiers of rewards that will unlock as more people donate, with the final reward being a sweepstakes for a custom liquid-cooled PC infused with human blood.

, but its latest PR stunt is especially on the nose. To celebrate the release of the game’s new season,has launched a month-long blood drive in the US that’ll unlock in-game rewards as more people participate. Once donations reach 666 quarts altogether, players will be able to enter a sweepstakes for “a custom liquid-cooled PC infused with real human blood.”

The first tier of rewards, a batch of five weapons cosmetics, will unlock once donations hit 33 percent of the goal. At the 66 percent mark, players will also be granted access to the Loch Raeth Maor Barbarian armor cosmetic. When donations reach 100 percent of the goal — a total of 666 quarts of blood — the Vermilion Eye Piebald Mount will become available, and the sweepstakes for the custom PC will open.

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