Instagram account 'Black Girls in Trader Joe's' wants everyone to feel welcome in their favorite grocery store. - NBCBLK
Before running Black Girls in Trader Joe's, Davis worked in retail for 15 years at places like Nordstrom, Lululemon and Apple. She also holds an esthetician's license. However, she said that her heart has always been in the kitchen and that she used to spend most Sundays with her large extended family helping her mother, Felicia Davis, and her Panamanian grandmother, Phyllis Plummer, cook.
To help feed a large crowd, Davis consistently mixes and matches items from Trader Joe's with groceries she picks up at her favorite farmers market. Davis' absolute favorite meal is brunch, which typically features a spin on French toast made with Trader Joe's challah bread. She acknowledged that many Instagram food accounts have very specific content in their feeds, like strictly vegan dishes or desserts.
While food is an integral part of the BGITJ Instagram, Davis' next focus is to create a space for Black people, particularly women, to showcase what's important to them. She partners with Black-owned businesses to create and sell BGITJ merchandise, like reusable grocery totes and aprons. In her story highlights, Davis also shares links to Black female-owned food and wellness brands, Black authors and resources to support the Black Lives Matter movement.
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