The post-debate spin room has been done in by the coronavirus. But its demise is years in the making, fueled by the rise of smartphones and social media
The post-debate spin room — the frenetic throng of campaign aides and political reporters, where news coverage was shaped and public opinion informed — has been done in by the coronavirus.
The third team, code-named the “Rebel Alliance,” includes about a dozen aides who will focus on a network of progressive Facebook pages such as Occupy Democrats and other liberal influencers to mold the broader social media conversation about the debate. The moves show how campaigns are increasingly focused on driving conversations about the debate on social media, outside the mainstream press — both in real time and in the days afterward.
A landmark TV moment: Vice President Richard M. Nixon wipes his face with a handkerchief during his awkward debate with Sen. John F. Kennedy in Chicago on Sept. 26, 1960. | AP Photo He recalled a Twitter "meltdown" by journalist Andrew Sullivan panning Obama's performance as being a consequential moment in the media narrative around the debate., and Pfeiffer said that dynamic has become only more pronounced.
So began debating for television rather than radio, which meant a focus on staging, optics and body language in political debates. Obama bristled at what he felt was phony, made-for-TV political theater. But after he lost that first 2012 debate, Obama’s longtime adviser David Axelrod told him he needed to get over it.
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