Betty Halbreich, Bergdorf Goodman legendary personal shopper, obituary
Betty Halbreich, who brought an unparalleled personal shopping experience to generations of clients at Bergdorf Goodman, died Saturday in Manhattan from natural causes. She was 96.
In her book, “I’ll Drink to That: A Life in Style, With a Twist,” released ten years ago, Halbreich unsparingly wrote about her life’s challenges: a frayed marriage, a nervous breakdown and an attempted suicide, the struggles of motherhood, overcoming polio and then cancer. Of course, fashion is a thread that runs through it all.
Halbreich also wrote a best-selling memoir, “Secrets of a Fashion Therapist,” which offered an insightful look at her extraordinary career and life. She was introduced to an even wider audience through the 2013 documentary “Scatter My Ashes at Bergdorf Goodman,” a tribute to the luxury retailer. Her third book, “No One Has Seen It All,” will be released in April 2025, according to Bergdorf’s.
Halbreich went on to work with some of the most famous names in the world including Meryl Streep, Lena Dunham, Liza Minnelli, Lauren Bacall, Susan Lucci, and Jane Pauley. And yet, with her Midwestern roots and values, she embraced all walks of life, not just Hollywood and Broadway stars. Still, her collaborations with costume designers Patricia Field on the television series “Sex and the City,” as a style consultant on some Woody Allen films, and with stage and film costume designer William Ivey Long, among others, helped shape some iconic fashion moments in entertainment.
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