Ben & Jerry's CEO: 'Business must be held accountable' in setting specific goals to fight racism

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Ben & Jerry's CEO: 'Business must be held accountable' in setting specific goals to fight racism
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'Systemic racism is everywhere within our country, and within our businesses,' Ben & Jerry's CEO Matthew McCarthy says. The company has been in support of the Black Lives Matter movement since 2016, but is looking to address societal issues head-on.

Ben & Jerry's CEO Matthew McCarthy said corporate leaders must be more courageous and ambitious as they set goals to advance racial equity. And, he said, customers and employees should make sure they follow through.," he said "business should be held accountable to setting very specific targets, specifically around dismantling white supremacy in and through our organizations.

"In businesses, in a lot of ways, you treasure what you measure. You measure what you treasure," he said "If you don't put goals around these things, they simply don't happen." -owned Ben & Jerry's is one of many well-known brands and companies that have put out statements mourning Floyd and calling for racial equality as protests continue. Its statement, however, was longer and sharply worded. It laid out four major policy proposals, including the creation of a national task force to draft bipartisan legislation to stop race-based violence and check the power of police.

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