BERMULA selepas berhenti kerja sebagai eksekutif jualan di sebuah syarikat korporat di Puchong, Selangor, pada Januari 2020, usahawan, Nurul Syima’ Mat Nah,28 memulakan perniagaan Keropok sira pedas dan mampu mencapai jualan secara kasar sehingga lebih RM30,000 sebulan.
Pemilik JS RECIPE EMPIRE, Nurul Syima mendapat ilham untuk menjual produk pertama, keropok sira pedas selepas merasa hasil siraan keropok oleh ibunya, Juita Abdullah, 63.
“Kepakaran ibu dalam memasak makanan sedap membantu saya untuk terus menceburi bidang perniagaan makanan,” katanya ketika dihubungi Utusan Malaysia baru-baru ini. Nurul Syima’ menjelaskan, pada awalnya, agak sukar oleh kerana produknys agak mahal berbanding yang lain seperti keropok sira pedas dihasilkan menggunakan sos siraan cili kering yang di kisar sendiri dan keropok digoreng menggunakan minyak masak botol berjenama.
“Pada tahun ini, saya menganggarkan peningkatan jualan sebanyak dua kali ganda iaitu RM360,000 sehingga RM500,000 setahun oleh kerana saya sudah mula mengupah pekerja tetap seramai dua orang,” katanya.
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