BBC will continue its plan to generate a voiceover using artificial intelligence in an upcoming documentary.
The U.K.-based broadcasting company had cast singer Sara Poyzer to do a voiceover for their documentary on an undisclosed celebrity. Poyzer is known for her stage role in the musicalHowever, Poyzer said regarding this latest project, she received an email that said, “we have had the approval from BBC to use AI generated voice so we don’t need Sara anymore,” which she shared on her social media.
Equity has raised a red flag against the practice of using AI in the arts in a campaign since April 2022. It has yet to directly address AI in any agreement with studios. Notably, the U.K. does not have any restrictions against the technology in its laws.on AI the same day of Poyzer’s post. The U.S.-based union successfully negotiated protections with Amazon/MGM, Apple, NBCUniversal, Disney/ABC/Fox, Netflix, Paramount/CBS, Sony, and Warner Bros.
The BBC previously released documentaries on Dolly Parton, Carole King, and Lizzo, and has an upcoming documentary on Kurt Cobain. It did not publish a release date for this latest documentary.
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