'Barbie' is set to win the 'Barbenheimer' box office battle with 'Oppenheimer' on their opening weekend
For about a year, a box office battle has been brewing between"Barbie" and Oppenheimer" — the two much-anticipated films from Oscar-nominated directors that are set to be released on exactly the same day.
Given the enduring popularity of Barbie, it's maybe no great surprise that her first outing on the big screen is expected to emerge triumphant. The biggest audience for Gerwig's film, which stars Margot Robbie and Ryan Gosling, is likely to be women under 35, per The Hollywood Reporter. The trade publication points out that it's the same demographic that helped turn the"Mamma Mia" and"Sex and the City" movies into box-office monsters.
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