'We can, we must and we will do better,' the brand said on Instagram.
Band-Aid, which is owned by Johnson & Johnson, has produced many different bandage designs over the years, catering mostly to kids with lines that include. But the lack of diversity in their adult lines has been the source of discussion for decades. They have embraced social justice causes before, like aresearch, but surprisingly hadn’t considered bandages representing different skin colors .
Given the recent murder of George Floyd, who was killed by police in Minneapolis, and the protests that resulted for him and to end the systemic racism and police brutality that has been going on for centuries in our country, it is nice to see large brands step up and use their voice for good — even if that voice may be a little late.
“We are committed to launching a range of bandages in light, medium and deep shades of Brown and Black skin tones that embrace the beauty of diverse skin,” Band-Aid continued. “We are dedicated to inclusivity and providing the best healing solutions, better representing you.”
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