Baldoni's Attorney Denies Smear Campaign Against Lively

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Baldoni's Attorney Denies Smear Campaign Against Lively
JUSTIN BALDONIBLAKE LIVELYLAWSUIT
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The attorney for 'It Ends With Us' actor and director Justin Baldoni denies that his client orchestrated a campaign to damage Blake Lively's public image.

The attorney for 'It Ends With Us' actor and director Justin Baldoni denies that his client orchestrated an organized campaign to damage Lively's public image. Attorney Bryan Freedman said in an exclusive interview with NBC News correspondent Liz Kreutz that aired on TODAY on Jan. 3 that the legal action against The New York Times 'will not be the last lawsuit' in his client's legal battle with Lively. 'Absolutely,' he said.

His comments echoed court documents in the libel lawsuit in which Baldoni’s attorneys stipulate that “this will not be the last lawsuit” and that there are “other bad actors involved.” Lively filed a lawsuit on Jan. 1 alleging a coordinated campaign by Baldoni and his public relations team to smear Lively's reputation during the promotion of 'It Ends with Us.' Freedman was asked if there was any type of organized campaign to damage Lively's public image. “One hundred percent no,” Freedman said. “Justin Baldoni from the moment, from the get go, said, ‘I don’t want to do anything negative toward her. I don’t want to hurt her.” Earlier reports, published on Dec. 21, include text messages and emails between public relations experts working for Baldoni that allegedly suggest she was the target of a smear campaign. Lively had filed a complaint against Baldoni with the California Civil Rights Department, saying he repeatedly harassed her on the set of the film and crossed boundaries during intimate scenes. Baldoni and nine other plaintiffs — including Wayfarer Studios president Jamey Heath, crisis communications expert Melissa Nathan and publicist Jennifer Abel — responded by suing The New York Times for libel in Los Angeles County Superior Court on Dec. 31, according to court documents. The lawsuit seeks $250 million in damages and accuses the publication of defaming Baldoni and stated more lawsuits are to come

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