A new partnership has today been launched between AutoTrader_UK, whatcar, and us here at autocar. The car-buying brand will power the used car pages of the two automotive websites. Full details here:
Buyers looking at used cars on each site will now be brought onto Auto Trader’s marketplace. As well as access to a significantly larger stock of new and used cars, available from almost 14,000 retailers, consumers will benefit from Auto Trader’s increased transparency on pricing, powered by its award-winning valuations.
Rachael Prasher, managing director at Haymarket Automotive, publisher of Autocar and What Car?, said: “This is a brilliant partnership between two of Britain’s biggest and best-known car-buying brands. “I’m delighted at the opportunity to work with Auto Trader and look forward to developing the relationship as we enjoy success together.”
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