Volunteers judged cartoon American football players to be slimmer when they had a lower number on their jersey
We may perceive sports players to be bigger if they are wearing a bigger number on their shirt.
The team found that the same player was considered to be thinner when wearing a smaller number than they were when wearing a bigger number. “The effect size was not huge, but it was a robust finding,” says Shams. the same digits, such as 17 and 71 or 19 and 91. This ensured that the effect wasn’t due to the actual width of the written number – for example, the number 8 looks bigger than the number 1. They found the same effect again.Sign up to newsletter
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