At Loewe SS24, menswear classics are infused with head-to-toe sparkle.
This year’s spring/summer 2024 men’s fashion week is set to be one for the history books. Seven years ago—when the men’s arm of women’s ready-to-wear shows were still steeped in relative obscurity—we might not be making that kind of statement. But in 2023, it’s far from an exaggeration. This season, Pharrell Williams made his highly anticipated debut as the new creative director for Louis Vuitton menswear; Fendi, meanwhile, headlined the Pitti Uomo trade show in Florence.
On June 12, Saint Laurent kicked things off with a special show in Berlin. Titled “Each Man Kills the Thing He Loves,” designer Anthony Vaccarello’s collection was unveiled inside the German capital’s Neue Nationalgalerie, “a Modernist masterpiece,” according to the brand. Indeed, that sort of designation applies to the collection, too—a range of gender-fluid garments printed with polka dot or leopard print, paired with high-waist, fluted pants.
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