AMC+ is a prime streaming destination for horror fans. And that's exactly why the service's forthcoming ad-supported tier fills us with dread
I’m not sure what brand would want to ‘own’ a genre like horror , but I do know that the insertion of ads into any movie breaks up its narrative flow. Horror movies in particular depend on atmosphere to create a heightened sense of suspense, and cutting away to an energy drink, insurance, or pharmaceutical ad – or maybe all three of them – on a regular basis would kill the mood many films strive to create.
Netflix has moved away from movies over the years to a more broad-based content selection, with series, documentaries, comedy specials, and even reality TV shows competing for the attention of that service’s subscribers. Any one of those categories would lend themselves readily to commercial interruptions.
Many of those new additions such as shows from the Food Network and HGTV were created with commercial interruptions in mind, so an ad-supported Max tier isn’t necessarily an unworkable idea. But a main reason that I subscribe to HBO Max is its excellent movie selection, and watching a horror film like
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