Two releases, very well reviewed and pretty widely available by recent specialty standards, look set to heat up the arthouse box office this weekend — Pig with Nicolas Cage in one of his best…
Oscar-winning filmmaker Morgan Neville’s documentary about the late chef, writer and adventurer Bourdain is an intimate look at his rise to world-renowned cultural icon, capturing his presence, voice and inner demons. Vigorous marketing by distributor Focus Features was made possible by public familiarity with the Peabody and Emmy-award winning Bourdain, whose weekly seriesmoved to CNN in 2012 after running for years on Discovery’s Travel Channel .
Last weekend, Focus in partnership with reservation experts Resy recreated Bourdain’s famed NYC bistro, Les Halles, welcoming 1,200 to the pop-up restaurant open to the public. Focus also worked up recipe cards of some of Bourdain’s favorite dishes for exhibitors to promote ticket sales.“People couldn’t get enough of those,” said Focus’ President of Distribution Lisa Bunnell . “Bourdain is really a well known, well loved popular figure.
Production companies — CNN Films, HBO Max, Tremolo in association with Zero Point Zero; producers — Caitrin Rogers and Neville; Editors — Eileen Meyer, Aaron Wickenden; executive producers Amy Entelis, Courtney Sexton, Lizzie Fox.from Neon, directed by Michael Sarnoski, has Nicolas Cage, as a former star chef turned rumpled, reclusive truffle hunter who supplies top restaurants.
Of the two films, Deadline’s Pete Hammond said it well — “On the same weekend as the release of Morgaarn Neville’s fascinating documentary on Anthony Bourdain, thismovie ironically offers some alternate food for thought, as it were, on the cutthroat competition among high-end restaurants and the complex lives of the unique personalities drawn to it.”
Pig also co-stars Alex Wolff and Adam Arkin. Cage produced the film along with Pulse Films, BlockBox Entertainment, Valparaiso Pictures, and Cage’s Saturn Pictures. The script is based on a story by Sarnoski and Vanessa Block, who is also a producer.
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