Apple Watch Ultra heads the charge as Apple gets serious about high performance and extreme sports, while the iPhone 14 Pro and Pro Max offer an unbeatable photography experience
The big news from Apple’s annual roll-out of shiny new things was its move on the ‘gorpcore’ market. The new Apple Watch Ultra is a big, muscular, multi-adventure tool for a generation of consumers suddenly obsessing over Arc’teryx cagoules, Snow Peak firepits, and the Blackbird Spyplane newsletter .
Inevitably, the Ultra has it on looks. It has a beautifully tooled 49mm titanium case and a flat sapphire crystal screen. It’s also 14.4mm thick, making it far chunkier and more imposing than even the new Apple Watch series 8, which now clocks in with a 45mm case and 10.7mm thickness.
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