Apple's OpenAI partnership, updated features receive tepid response on Wall Street
Investing.com -- Apple has announced a partnership with OpenAI that will see the iPhone-maker fold ChatGPT into its products, yet Wall Street's response has been largely tepid.)'s annual developers conference on Monday, comes as the tech giant looks to enhance its artificial intelligence capabilities following an intensifying surge in enthusiasm around the nascent technology.
Because Apple Intelligence will run on more advanced chips, analysts at Oppenheimer are predicting that consumers who do not have the most recent iPhone 15 Pro model of the device will need to upgrade in order to access the AI features. As a result, they argued that AI may fuel a massive upgrade cycle of the iPhone.
The improvements, coupled with the arrival of AI, were seen as a push by Apple to reinvigorate faltering iPhone sales. However, they received a mostly indifferent review from many market observers on Wall Street.
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