The European Union has accused Apple of unlawfully applying geo-blocking measures that discriminate against EU customers and violate consumer protection rules.
The European Union has accused Apple of unlawfully discriminating against EU customers after finding the Cupertino company’s geo-blocking measures may be violating the bloc’s consumer protection rules. Announced via a press release on Tuesday, the European Commission and the Consumer Protection Cooperation said a joint investigation had identified “several potentially prohibited geo-blocking practices” that Apple applies to its App Store, iTunes Store, Arcade, Books.
“In the app version of these services, consumers are only allowed to access the interface made for the country where they have registered their Apple account and face significant challenges when attempting to change this, which is not allowed under EU’s anti-geo-blocking rules,” the CPC Network said in the press release.
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