Apple Plans to Discontinue iPhone Plus in 2025, Introduce Ultra-Thin Model

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Apple Plans to Discontinue iPhone Plus in 2025, Introduce Ultra-Thin Model
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Apple is set to discontinue the iPhone Plus model by 2025 and introduce a new ultra-thin iPhone, potentially referred to as the iPhone Air. This marks the end of the Plus model after a two-year run and a shift towards a three-model lineup.

Apple is reportedly planning to discontinue the iPhone Plus model in 2025, marking an end to a two-year run. This decision comes after the company ended the iPhone mini two years ago. The rumor suggests that Apple will introduce an ultra-thin model, likely referred to as the iPhone Air. However, there is speculation about whether this new model will be enough to appeal to consumers and maintain a permanent place in Apple 's lineup.

The move towards an ultra-thin model signals a shift in Apple's strategy, as it moves away from a four-model lineup it has been using since 2020. The company may opt for a three-model lineup in the future, focusing on standard, Pro, and Pro Max variants. Apple aims to end the Plus model and introduce a new ultra-thin model to entice buyers with a sleeker design, though concerns over battery life and camera quality remain. Additionally, there is discussion about Apple possibly accelerating the development of a foldable iPhone

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