The new tools leverage Apple-owned technology to inform users about upcoming shows in their area.
Thiago Prudencio/SOPA Images/LightRocket via GIOn Tuesday , the platform launched a pair of new live music discovery tools intended to deliver users to global shows. The first of these tools lives on Apple Maps, where the service has launched guides for 14 global cities — Chicago, Detroit, Los Angeles, Nashville, New York City, San Francisco, Berlin, London, Paris, Vienna, Tokyo, Melbourne, Sydney and Mexico City.
Curated by Apple Music editors, the city guides are intended to inform nights out and include features that allow fans to browse each venue’s concert calendar via Maps, utilizing the Apple-owned Shazam technology as well as information from Bandsintown. The guides will focus on a spectrum of scenes and genres, from Viennese symphonies to Tokyo techno.
With the launch of these two features, Apple Music is leveraging other Apple-owned tech to lean into the live space. Spotify similarly dipped its toes into touring and live music last June when it
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