APPLE chief Tim Cook made a surprise visit to China this week, greeting gamers in the southwestern city of Chengdu as his company faces slumping phone sales in its biggest market.
In a post late Monday on his account on the Weibo social media platform, Cook said he had visited Apple's Taikoo Li store in Chengdu and met young players of the 'Honour of Kings' game.The online battle arena game, published by Chinese tech giant Tencent, is one of the world's most-played mobile games.'The energy tonight was off the charts!' he wrote.'Honour of Kings,' he said, 'started here in Chengdu and is now a global phenomenon on the App Store.
'Since the US tech giant first established a presence in China in 1993, Apple has grown into a major provider of smartphones, laptops and consumer electronics in the country.During a visit in March to Beijing, Cook said his company enjoyed a 'symbiotic' relationship with China.But Apple has struggled in the country in recent years -- last year, sales were hit by curtailed production at factories as a result of China's zero-Covid policy.
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