Apple has canceled the development of its augmented reality glasses, codenamed N107, citing technical difficulties and a lack of clear direction for the project. The glasses were initially planned to pair with iPhones but faced challenges with processing power and battery life. Despite exploring a connection to Macs, the project ultimately fell short due to concerns about focus and execution within Apple's Vision Products Group. This news follows the underwhelming performance of Apple's Vision Pro spatial computer, highlighting the company's ongoing struggles to find success in new product categories.
The future of Apple wearables appears to be facing a setback as the company has canceled the development of augmented reality glasses intended to complement its existing devices. According to Bloomberg, Apple 's AR glasses, known internally as N107, were recently shelved after failing to secure approval from company executives. These glasses were initially conceived to seamlessly integrate with the iPhone, but Apple encountered significant hurdles related to processing power and battery life.
In an attempt to overcome these obstacles, the team explored the possibility of connecting the glasses to the Mac instead. However, this alternative solution proved insufficient to salvage the project. The N107 AR glasses were envisioned to incorporate projectors capable of displaying images and videos within each eye's field of view, creating an immersive augmented reality experience. This news is likely to be welcomed by competitors such as Meta, who are actively developing similar devices. Meta will undoubtedly see this as an opportunity to gain a foothold in the market before Apple could establish a presence. Bloomberg's Mark Gurman reports that concerns extend beyond the canceled AR glasses, with members of Apple's Vision Products Group expressing apprehensions about the team's lack of focus and clear direction. Apple's Vision Pro, the company's foray into the spatial computing realm, has not enjoyed widespread success. Even those who invested the considerable sum of $3,499 for the device are not utilizing it as frequently as Apple had anticipated. Gurman notes that the cancelled AR glasses project had been considered a potential avenue for the company to regain momentum following the lukewarm reception of the Vision Pro. The objective was to develop a product that would resonate with everyday users, but achieving the right technological balance at an acceptable price point has proven to be a formidable challenge. This latest setback further underscores Apple's struggles to identify and establish a successful new product category. Last year, Apple abandoned its efforts on a self-driving electric vehicle, Project Titan, to concentrate on generative AI. The implications of this development on the less expensive Vision Pro remain unclear
APPLE AUGMENTED REALITY VISION PRO TECHNOLOGY WEARABLES
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