Japan-based entertainment conglomerate Sega agreed to pay almost $800 million for the company behind the “Angry Birds” franchise
Sega Sammy Holdings Inc. agreed to pay almost $800 million for the company behind the “Angry Birds” franchise, a deal that would end the independence of one of the pioneers of the mobile-gaming industry.
The transaction is the latest consolidation move in the broader gaming industry. Games played mostly on phones boomed during the pandemic but sales have ebbed more recently.
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