Google's new Play Store policy will give you more control over the personal data apps can hold onto
is set to get a big privacy update, with Google announcing that it will soon force developers into letting you delete an account you create with their apps, as well as any personal data the app might retain.
At a minimum, all developers will be forced to give you an easy way to delete your account and all associated data within the app, and also through a non-in-app method – such as a web browser. The latter option will ensure you won’t need to waste time reinstalling apps you’ve long since deleted just to wrestle back control of your private info.
Lastly, it's worth noting that Google’s policy won’t guarantee that all of your data is deleted when you ask it to be. There’s a clause that allows developers to retain some limited data for “legitimate reasons” including security, fraud protection, and regulatory compliance – though, any app that keeps data this way will be required to clearly outline its practices.
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