Analyst Questions Value Of New iPhones, Citing Limited AI Improvements

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Analyst Questions Value Of New iPhones, Citing Limited AI Improvements
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A tech analyst argues that Apple's latest iPhone models don't offer significant upgrades for AI capabilities, questioning the value proposition for consumers.

, which are hardly noticeable, disappear when the phone is put in a cover. Similarly, he believes that unless someone is upgrading from a variant that's older than theiPhone 15 Pro

He does point out that the processor and other hardware in the new handsets aren't meaningfully better for AI. Additionally, Apple is promoting Apple Intelligence as the main reason to buy theLast year's Pro models have 8GB of RAM, which, according to Apple, is one of the main requirements for running AI features.

With so much criticism coming Apple's way for not making more of an effort with this year's lineup, it'll be interesting to see whether any of this ends up putting a dent in its sales.See the latest subscriber-only articles Follow us on social media to catch the latest trending stories, watch exclusive videos, and join the conversation with our vibrant community!

Anam Hamid is a computer scientist turned tech journalist who has a keen interest in the tech world, with a particular focus on smartphones and tablets. She has previously written for Android Headlines and has also been a ghostwriter for several tech and car publications. Anam is not a tech hoarder and believes in using her gadgets for as long as possible.

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