Elon Musk needs to cut one in ten jobs at Tesla. Some may already have their eye on the exit.
In the wake of the COVID-19 pandemic, more and more tech workers, used to working from home or hybrid policies, are refusing to come back to the office full-time.
Tesla stock fell 9% on Friday after Reuters published his staff cut plan and Twitter said the Musk acquisition had passed U.S. antitrust review. The stock had already been down about 30% since Musk announced his purchase of shares in early April, roughly double the drop of the Nasdaq index."If this is sustained, they will absolutely have a retention problem. You've got two things happening. You've got Elon Musk saying things that are controversial and don't appeal to everybody.
Tatiana Becker, who runs NIAH Recruiting, a recruiting firm for startups, recently did an email marketing campaign to Tesla employees and received responses from 14%, compared with a normal top rate of 10%.To be sure, Musk's brash personality has helped build the Tesla brand, allowed it to expand without marketing, and given many employees a sense of mission tied to the man and his climate goals.
But Musk's recent embrace of a new partisan political identity is off-putting to some employees, particularly liberal tech workers in Silicon Valley.
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