If your wardrobe is in knead of some serious Philly cred, you can now rise to any occasion with a line of Amoroso’s streetwear that’s designed to make you look like a real bread winner.
Because if there’s one thing Philadelphians love, it’s repping the city in ways that confuse outsiders and delight locals. We can’t explain why someone would create a streetwear line inspired by a bread-and-roll company. We can only wonder how it took this long.
Gorecki, 40, is a Norristown native who grew up skateboarding at LOVE Park and eventually turned pro. In 2012, he segued from skateboarding to fashion design and founded his own L.A.-based streetwear company,Despite living on the West Coast, Gorecki — who grew up with Amoroso’s rolls in the cupboard and now gets them shipped to his home in L.A. — said it’s important for him to incorporate his Philly roots into his work.
When Twitter users were asked that question, responses ranged from “It’s da wooder” to “It’s the Goldilocks of rolls. Not too soft. Not too hard. It’s just right,” and “Because once Philly attaches to something they never let go.” JSP and Amoroso’s Extra Collection all began when Gorecki partnered with Jamie Story — a fellow skateboarder and designer who owns the plant-based restaurantYes, Gorecki knows how that sounds and yes, his Philly friends have already sufficiently razzed him about it. It’s the yeast they could do.
The three men collaborated on the designs and used Amoroso’s photo archives, advertising campaigns, and delivery trucks as inspiration.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Firefighters Battle Blaze at Beloved Philly Institution Jim’s SteaksIt’s unclear as of Friday morning if anyone was inside or what potential damage might mean for Philly's legendary Jim's Steaks.
Read more »
Philly protester identified through Etsy purchase sentenced to 2 1/2 years for torching police carsBut because Lore-Elisabeth Blumenthal, a 35-year-old massage therapist, has spent more than two years behind bars already, she could be released in months.
Read more »
Philly motorcycle cop hospitalized after hitting pothole and crashingThe officer was on routine patrol eastbound on Grant Avenue near Roosevelt Boulevard in the Northeast when he struck a pothole, police said.
Read more »
Philly residents are blitzing the city Saturday, gadgets jutting from cars, to record heat and pollutionPhilly was one of 16 communities in the United States and abroad chosen to measure the effects, but only one of a few cities recording pollution.
Read more »
50 Philly residents blitzed the city Saturday, gadgets jutting from cars, to record heat and pollutionPhilly was one of 16 communities in the U.S. and abroad chosen to measure the effects as part of a study overseen by the federal Oceanic and Atmospheric Administration.
Read more »
The best Philly sports stories of the weekThe Eagles opened training camp. The Phillies finished the week strong heading into the trade deadline. And everything else you might've missed this week.
Read more »