The Fort Worth-based carrier is changing its loyalty program as travelers change the way they fly coming out of the COVID-19 pandemic.
, have also made big changes to frequent flyer loyalty programs to adapt to changes in travel behavior.
But it’s also making it about 33% harder to attain the AAdvantage Gold tier, moving the requirement from 30,000 to 40,000 points.The COVID-19 pandemic and changes to corporate travel have transformed how airlines need to address their frequent flyer programs, which are constantly reevaluated to incentivize customers to spend on credit cards and take more flights.
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