Once again major theater chains won’t play Netflix movies nominated for an Oscar in protest over the streaming giant’s film distribution strategy.
The exhibitors didNeither AMC Theatres nor Regal exhibited “The Irishman” before Monday’s announcement of the 2020 Oscar nominations by the Academy of Motion Picture Arts and Sciences, even though it had a four-week limited theatrical run before its streaming debut. Instead, Netflix cobbled together a hodgepodge of independent movie houses to ensure its films were eligible to compete for best picture.
“The Irishman” opened in November in select theaters in Los Angeles and New York, as the sprawling drama marked the highest-profile film debut yet for Netflix, which has made movies a key part of its streaming business after years of disrupting the television industry.on “The Irishman” had paid off, giving it a key boost as competition from rival services escalates. The 3½-hour film, directed by critically acclaimed filmmaker Martin Scorsese, was watched by more than 26.
Even though the Scorsese movie has had the longest exclusive run in theaters for a Netflix movie so far, it wasn’t enough for the major circuits. Theaters are accustomed to long, exclusive windows for Hollywood movies before they’re available for home viewing to maximize revenue from popcorn and soda sales. “The Irishman” wasDespite the boycott by AMC and Regal, Netflix secured a worldwide release in more than 1,000 screens for “Marriage Story” and at least 2,000 screens for “The Irishman.
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