Amazon is developing new broadcast technology for 'Thursday Night Football' to win over fans while also preparing for initial frustration.
ended the second quarter with 73.3 million paid monthly subscribers in the U.S. and Canada. Disney+ ended its most recent quarter with 44.5 million subscribers in the U.S. and Canada.
People who want to watch the games will need to sign up for an Amazon Prime account, which costs $14.99 a month or $139 a year, or a Prime Video membership, which is $8.99 a month., live games will automatically start playing when people log onto Amazon.com. The games will also be featured prominently on Prime Video's home screen to alert subscribers they're taking place in real time.
Viewers will be given the choice to watch, record or start from the beginning of the broadcast. If they don't want to have to keep recording individual games, they'll also have the option of recording the entire slate of Thursday night games for the season.), it will offer "X-Ray stats," which will give viewers the ability to see real-time statistics on screen.
Amazon will also have a customer package of highlights via X-Ray that update through the game for viewers who missed the early action and want to catch up. For Fire TV users, viewers will be able to speak commands such as "show me stats" or "play the last touchdown" into the remote control.
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